3D Modelling ⁎ AR ⁎ CGI ⁎ VR ⁎

3D Modelling ⁎ AR ⁎ CGI ⁎ VR ⁎

The beginnings

I started using 3D simply to visualize my ideas. It was a way for me to bring my concepts to life and see them from all angles. However, as I delved deeper into the world of Computer Generated Imagery (CGI), I discovered that it had a lot more to offer than just visualization.

CGI allowed me to make the impossible possible.

ALCHIMERA: Identity, Fashion, and Virtuality in the Post-Digital Era

This project explores how rapidly evolving digital and meta technologies are transforming fashion from a material practice into a virtual, experience-based system. By examining fashion theory and fashion journalism, it identifies fashion as a network of social constructions shaped by historical, political, and technological contexts. The rise of digital platforms—especially Social Media —creates a second social space where identity is built through curated self-representation. These dynamics accelerate the dematerialization of fashion, making virtual clothing increasingly relevant. In a post-digital society further pushed online by COVID-19, the need to dress becomes less about physical protection and more about communicating identity within digital environments.

  • Space 1

  • Space 2

  • Space 3

  • space 4

3D Clothing

In this project, the creation of 3D garments using random, non-fashion objects becomes a deliberate strategy to decentralize the human body and challenge fashion’s traditional dependence on anatomy. By extracting design from objects that do not belong to the sartorial vocabulary, the collection questions what a garment is and what it must relate to, proposing instead a post-human aesthetics where form emerges independently from bodily logic and only later negotiates its attachment to the body. This approach reflects the post-digital condition in which identity is assembled from fragments, interfaces, and data rather than from stable corporeality.

Presenting these digital pieces within a “non-space” surrounded by rocks—an environment devoid of human presence, urban cues, or fashion conventions—reinforces the detachment from physical reality. The rocks operate as neutral witnesses, situating the garments in a landscape that is neither natural nor cultural, but liminal. In this context, the pieces exist as autonomous entities, free from the historical and social constraints of fashion imagery. This speculative setting underscores the project’s central argument: that in a post-human, post-digital era, fashion can emerge from objects, spaces, and logics unrelated to the body, and yet still engage with identity once it re-encounters the body as just one of many possible platforms.

She dog,
I feel ok

  • She dog is a Post Punk band based in Cologne, Germany. The single “I Feel Ok” is part of the next EP called More Drama.

  • My approach consisted of scanning objects of inspiration and modelling additional design elements on Bleder.

359 Watt - 21 Gr

  • This animation was a contribution to a new local magasine called Taboo. The first editions topic was death. Around 20 artists, photographers, and writers have been invited to be part of the first edition. In my case, “359 Watt - 21 Gr” was an animation to make a tribute to my late grandmother.

  • I did the 3D scan with photogrammetry and the animation with Blender.

shorts for social media purposes

Promotional video for neu,kaputt merchandize

Inflatable textiles animation for
Peek & Cloppenburg

Illustration: Molly Dogson
3D Modelling: Lucia Castellanos
Animation: Marcel Cygula
Music: Keshavara

Meta clothing campaign for Mahla, a sustainable fashion brand based in Copenhagen.

Garment design: Mahla Clothing

Animation & 3D set design: Lucia Castellanos

3D accessories: @aio0o0o0 & Lucia Castellanos

Creative Direction: Lili Éva Bartha @lilievabartha

Dezember 2020

Augmented

reality

The Golden Cut

  • The golden cut is a collection of clothes created to take place in the digital and physical world. Using the same technology as Snapchat or Instagram filters, I replicated two physical pieces of clothing in 3D to allow a physical and virtual interaction between the body, the garments and the screen. The Golden Cut pieces can be experienced anywhere via webcam or smartphone camera.

  • Tools I used:
    - A sewing machine and an overlock.
    - CLO for the 3D modelling and Spark AR to code the interaction

    Exhibition on September 2019

OZON SNAPCHAT FILTER

  • This digital campaign wanted to boost social media traffic of OZON a sub-channel of ARD & ZDF, resulting in increased engagement and higher visibility for the channels products and service.

    The idea was to visualize a future where everybody must wear a mask because of the pollution.

    *This campaign was run prior to Covid 19

  • Project Manager: Moritz Tontsch
    3D Modelling: Elisabeth Prehn
    Effects: Dima Kuznetsov
    AR : Lucía Castellanos

TRY IT ON!

Since this film is still in production, I am not allowed to reveal any more about the project.

film Costume Design

Pilgrimage by Shimpei Takeda

In collaboration with Citra Amongsari

Pilgrimage tells the story of a young, successful man with a seemingly perfect life — a thriving career, a loving partner, and financial stability. Yet, he feels an unshakable emptiness. Seeking meaning, he immerses himself in digital games and gradually builds a “second life” online. There, he connects with other characters and even experiences a kind of romance. But when these virtual personas meet in real life, their true identities — including age, background, and sexuality — are strikingly different from who they were in the digital world.

My role in this project focused on the translation of costume between realities. I recreated three key outfits from the physical world as one-to-one replicas in the digital realm, maintaining visual continuity and symbolic meaning. In addition, we curated the pieces for all other virtual characters, reflecting their constructed identities and the contrast between real and imagined selves.

Check out 3D Clothes